SPECIALISTS IN TALENT AND BRAND PARTNERSHIPS

ABOUT US

Gone are the days of ‘big media’ reaching mass audiences through high-cost TVCs, and brands walking away happy knowing they’ve made the right impact.

Audiences have made their own discerning choices about who and what influences them.

This can make the world of communications a minefield for marketers, who must now seek out those people of influence – to reach the audiences they need to engage.

That’s where Curious Panda comes in. We take the pain out of navigating fragmented audience reach through talent and make it a joy.

Our formula is simple and effective: we combine unparalleled talent connectivity with personable contract negotiation skills to maximise investment value across channels and create campaign-ready partnerships.

SERVICES

Having worked in brand partnerships for years, we don’t just know about talent, we know the talent too. Long-standing relationships with individuals, agencies, and networks mean we are trusted on both sides of any partnership. We also pride ourselves on knowing talent’s worth and being able to advise on the realities of both the stretch and boundaries of budgets for any person of influence and campaign.
Contract negotiation is fundamental to harmonious partnerships and ultimate campaign success. This aspect of any talent partnership can be a pinch-point for many brands – a process that can feel painful if not handled well. This is where we come into our own, though, keeping a smile on our faces and living up to our promise to make talent partnerships a joy.
Planning is an essential part of getting talent partnerships to really deliver. That’s why we invest time upfront in due diligence to ensure the talent is exactly right for any specific task. We know an angle, too, and it’s because of this that, time and time again, our talent partnerships exceed expectations and deliver across multiple channels.
Our experience of being on both the creative and executional side of the countless successful campaigns make us the perfect planning partner. Our contracts and partnerships are negotiated to bring talent and brands together and ensure effective and measurable audience reach. Put simply, we do everything we can to make talent campaign collaboration and delivery a breeze for any team – be it advertising, marketing, PR or social.
We have a wealth of experience in managing all facets of content production. Our team of creators can take ideas from conception through to sourcing locations and talent, ensuring smooth shoot delivery across platforms such as YouTube, TikTok, and Instagram. We also offer a complete post-production service, including animation, graphics/visual effects, and voiceover work both in-studio and on location. In short, our team is well-equipped to handle all your content production needs.

WHO WE ARE

Before founding Curious Panda, Lindsey Evans spent over 20 years working at the world's largest sport, entertainment and consumer marketing communications agencies. It’s thanks to this wide-reaching experience that she understands exactly what brands need from talent and how to build campaign-ready partnerships, always making use of her impressive ‘black book’ of contacts.

HOW WE WORK

We understand that every project is completely different, which is why we never take an ‘off-the-shelf’ approach. Instead, we bring in the right people for the job – and the target audience – assembling a bespoke team from our pool of sport and entertainment communication experts (including editors, producers and copywriters) to execute campaigns of any size or scale. We work collaboratively to align our talent strategy with each brand’s needs, with our specialists on hand to guide clients through activations and make talent partnerships a joy.